Mahindra Thar ROXX: In-Depth Look at the New Indian 5-Door SUV’s Pricing, Features, and Drivetrains

Mahindra has officially introduced the Thar ROXX, a new 5-door variant of its popular off-road SUV, the Thar. This release marks a significant step in Mahindra’s expansion of its SUV lineup, targeting both domestic and international markets, including potential entry into Australia.

The Thar ROXX is positioned as a versatile and competitively priced mid-sized SUV with a blend of rugged off-road capability and everyday usability. Below, we explore the key aspects of this new model, including pricing, design, interior features, and performance.

Pricing and Overview

The Mahindra Thar ROXX is being introduced with a competitive starting price of ?12.99 lakh, approximately $23,400 AUD. This pricing strategy positions the Thar ROXX well within the mid-sized SUV market, undercutting competitors like the 5-door Suzuki Jimny, which starts at $34,990 in Australia.

Mahindra’s pricing suggests that the Thar ROXX is aimed at consumers seeking a capable off-road vehicle that doesn’t compromise on daily driving comfort, all while staying within a reasonable budget.

The Thar ROXX is available in multiple trims, each offering varying levels of equipment and technology.

The entry-level MX1 trim starts at ?12.99 lakh ($23,400 AUD) and includes a 162hp petrol engine or a 152hp diesel engine, both paired with a manual transmission.

The top-of-the-line AX7 L trim is priced at ?21.99 lakh ($39,600 AUD) and adds premium features such as a 360-degree camera, panoramic sunroof, and a Harman Kardon audio system.

{{AD}}

‍

Design and Exterior Features

Mahindra has retained the iconic design language of the Thar while modernizing the Thar ROXX to appeal to a broader audience. The 5-door configuration adds practicality without compromising the vehicle’s off-road credentials.

Measuring 4428 mm in length, 1870 mm in width, and 1923 mm in height, the Thar ROXX has a commanding road presence that balances ruggedness with urban usability.

Key design features include a dual-tone metal roof, external hinges, and a tailgate-mounted spare wheel, all of which contribute to its rugged aesthetic.

The Thar ROXX also incorporates modern elements such as C-shaped LED DRLs and a redesigned grille that helps distinguish it from competitors like the Jeep Wrangler, with which it has had legal disputes in the past.

Interior and Comfort Features

The interior of the Mahindra Thar ROXX has been designed to offer a blend of durability and comfort.

The cabin features powered and ventilated front seats wrapped in leatherette, providing a premium feel while maintaining the rugged durability expected from an off-road vehicle.

The inclusion of a panoramic sunroof, dubbed the Skyroof™, enhances the sense of space within the cabin and is a notable feature in this segment.

Technology is another area where the Thar ROXX stands out. The interior is equipped with a 9-speaker Harman Kardon sound system, twin 26.03 cm HD digital screens, and connectivity options including Android Auto™ and Apple CarPlay™.

Practical features such as rear A/C vents, a cooled glove box, and multiple USB ports further enhance the usability of the vehicle for everyday driving.

Performance and Off-Road Capability

The Mahindra Thar ROXX is offered with two engine options: a 2.0L mStallion Turbo Petrol and a 2.2L mHawk Diesel.

The petrol engine is available in rear-wheel drive (RWD) with power outputs varying by transmission type, while the diesel engine is available in both RWD and 4x4 configurations. The 4WD diesel variant delivers 128.6 kW of power and 370 Nm of torque, making it the ideal choice for serious off-road enthusiasts.

The Thar ROXX is equipped with advanced off-road features such as selectable terrain modes (Snow, Mud, Sand) and an Electronic Locking Differential (ELD).

These features are designed to optimize the vehicle’s performance across various terrains, making it a versatile choice for those who need a vehicle capable of handling both urban environments and challenging off-road conditions.

Additionally, the Thar ROXX boasts a water-wading capability of up to 650 mm, short overhangs for improved approach and departure angles, and a suspension system designed to provide a smooth ride even on rough surfaces.

These attributes collectively make the Thar ROXX a formidable off-road vehicle that can also serve as a practical daily driver.

Conclusion

The Mahindra Thar ROXX represents a significant evolution in Mahindra’s SUV lineup, offering a compelling mix of rugged off-road capability and modern conveniences.

With its competitive pricing, versatile performance, and a host of advanced features, the Thar ROXX is poised to make a strong impact in markets like India and potentially Australia.

Whether it’s the vehicle’s design, interior comfort, or off-road prowess, the Thar ROXX is engineered to meet the diverse needs of modern SUV buyers.

2024 Mahindra Thar ROXX Price and Specs

Pricing

• MX1 Trim: ?12.99 lakh (approx. $23,400 AUD)
• MX3 Trim: ?14.99 lakh (approx. $26,100 AUD)
• MX5 Trim: ?16.49 lakh (approx. $29,400 AUD)
• AX3 L Trim: ?16.99 lakh (approx. $30,300 AUD)
• AX5 L Trim: ?18.99 lakh (approx. $33,800 AUD)
• AX7 L Trim: ?21.99 lakh (approx. $39,600 AUD)

Engine Options

• 2.0L mStallion Turbo Petrol:
  • Power: 119 kW (manual), 130 kW (automatic)
  • Torque: 330 Nm (manual), 380 Nm (automatic)
  • Drivetrain: Rear-Wheel Drive (RWD)
• 2.2L mHawk Diesel:
  • Power: 111.9 kW (RWD), 128.6 kW (4x4)
  • Torque: 330 Nm (RWD), 370 Nm (4x4)
  • Drivetrain: Rear-Wheel Drive (RWD) or Four-Wheel Drive (4x4)

Key Features by Trim

MX1 Trim

• 18-inch steel wheels
• LED lighting
• 10.25-inch infotainment screen
• Six airbags
• Electronic Stability Control (ESC)
• Push-button start
• Driver’s seat height adjustment
• 60:40 split-folding rear bench seats
• Rear A/C vents and USB-C port
• Four speakers and steering-mounted controls

MX3 Trim

• Drive modes (Zip and Zoom) and terrain modes (Snow, Sand, Mud)
• Rear camera and hill ascent/descent assist
• Traction control system and rear disc brakes (petrol-AT only)
• Auto-dimming rearview mirror and cruise control
• Rear seat armrest and HD infotainment touchscreen
• Wireless Android Auto, wired Apple CarPlay, and wireless smartphone charging

MX5 Trim

• Tyre pressure monitoring system
• Auto headlights and wipers
• Front parking sensors and LED DRLs/fog lights
• 18-inch alloy wheels
• Leatherette seats and steering cover
• Ambient lighting and electronic locking differential (4x4 versions)
• Single-pane sunroof and two additional tweeters

AX3 L Trim

• Advanced Driver Assistance Systems (ADAS)
• Electronic parking brake
• 10.25-inch digital driver display
• Connected car technology
• Wireless Apple CarPlay
• Automatic climate control system

AX5 L Trim

• Includes all features from AX3 L and MX5 trims
• Smart Crawl off-road cruise control system
• Intelliturn tight turn feature for 4x4 AT models

AX7 L Trim

• 360-degree camera and blind spot monitor
• Panoramic sunroof
• 19-inch alloy wheels
• Powered 6-way adjustable driver’s seat
• Ventilated front seats and cooled glove box
• Power-folding outside rearview mirrors (ORVMs)
• 9-speaker Harman Kardon audio system with subwoofer

Design and Exterior

• Dual-tone metal roof for durability
• External hinges and tailgate-mounted spare wheel
• C-shaped LED DRLs and redesigned grille
• Dimensions: 4428 mm length, 1870 mm width, 1923 mm height
• Enhanced cabin space and visibility due to wider stance and upright A-pillars

Interior and Comfort

• Powered and ventilated leatherette front seats
• Skyroof™ panoramic sunroof (largest in segment)
• 9-speaker Harman Kardon sound system
• Twin 26.03 cm HD digital screens for infotainment and driver information
• Android Auto™ and Apple CarPlay™ compatibility
• Wireless charging, rear A/C vents, and cooled glove box
• Multiple USB ports and ambient lighting

Performance and Off-Road Capability

• Petrol and diesel engine options with RWD or 4x4 configurations
• Selectable terrain modes (Snow, Mud, Sand)
• Advanced Electronic Locking Differential (ELD)
• CrawlSmart feature for better off-road obstacle navigation
• Water-wading capability of 650 mm
• Short overhangs and wide approach/departure angles for better off-road handling
• Suspension system with Watt’s Linkage and MTV-CL dampers for smooth ride and stability