Geely has opened its first Australian flagship showroom on Church Street in Melbourne’s South Yarra, expanding its retail presence ahead of two plug-in hybrid launches in early 2027.

The opening follows the establishment of the brand’s 100th Australian dealership in Western Australia, with the South Yarra site now commencing customer deliveries.

Held on November 11, 2026, the showroom’s ‘Light up Church Street’ opening also hosted a stop on Geely’s national dealer roadshow. Guests were able to experience the Monjaro EM-i SUV and Emgrand L EM-i sedan ahead of their Australian launches.

Both plug-in hybrids are due in early 2027, placing the flagship opening ahead of a further expansion of Geely’s local model range.

Jason Wang, Director of Sales and Network, Geely Auto Australia, said the showroom was another step in the company’s Australian expansion.

“The opening of Geely Auto Australia’s first flagship store in South Yarra marks an exciting milestone in our journey as we continue to grow and connect with more Australians,” Wang said.

Geely South Yarra Dealer Principal Kendal Yang said the site would give customers an opportunity to explore the brand’s range.

“Church Street has always been where Melbourne comes to see what’s new. We’re proud to be creating a space where people can take their time with the Geely range and see where the brand is going,” Yang said.

Aftersales support for Geely South Yarra customers will be provided by a parts and service centre in nearby Collingwood.

Previous slide Next slide